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Old 06-29-2019, 04:22 PM   #1361
Michael Heide
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Join Date: Dec 2007
Location: Cologne, Germany
Posts: 12,255

I don't think they ever meant to steer away from Vertigo type books. They're just restructuring their imprints. Vertigo, Zoom and Ink are gone, now they just have DC Comics and Black Label, with various labels within those two. DC Comics has Wonder Comics, Young Animal and Wildstorm for example, Black Label will have the Hill books or the Sandman Universe stuff.
That doesn't make it any less complicated, and they're flushing away the brand recognition of 30 years of Vertigo. But I'm sure they think that they know what they're doing...
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